Relentless Collaboration: How Relentless Magazine and Awards Are Shaping the Next Generation with La Salle Institute

By Emily Green, for Relentless Magazine

In a world where innovation meets ambition, education must do more than just keep up — it must lead. That’s precisely the ethos behind the dynamic partnership between Relentless Magazine and Awards and the Advanced Marketing Class at the prestigious La Salle Institute in Troy, New York. Under the visionary leadership of Head Tutor Michael B. Levy, this unique collaboration is redefining what it means to prepare students for the future of business, branding, and creative leadership.

A Meeting of Minds and Missions

At Relentless, we celebrate drive, distinction, and the pursuit of excellence — values that align perfectly with La Salle Institute’s commitment to developing “leaders of tomorrow” through a values-based, academically rigorous environment. It was only natural that our paths converged in a shared mission to inspire, mentor, and co-create.

La Salle’s Advanced Marketing Class, helmed by the charismatic and future-focused Michael B. Levy, stands out as a cutting-edge program that takes students beyond textbooks. Levy’s curriculum challenges students to think like real marketers, brand builders, and creative strategists — and that’s exactly where Relentless stepped in.

Real Projects, Real Impact

Our partnership brings the students into the heart of our world: the global luxury magazine and awards industry. Together, we develop real marketing projects, from brand concept work to digital campaigns, giving students hands-on experience and invaluable insight into the fast-paced world of media and branding.

Every semester, students work on curated briefs directly from the Relentless team — often aligned with our editorial calendar or exclusive events. From creating activation strategies for international luxury brands to designing audience engagement campaigns, students gain experience that’s as practical as it is inspiring.

Bespoke Covers for Tomorrow’s Leaders

As part of our commitment to celebrating youth ambition and achievement, Relentless also produces bespoke magazine covers for select La Salle students — special edition layouts that showcase not just academic success, but personal drive, leadership, and creative vision.

These custom covers are more than symbolic; they’re a powerful reminder to students that their work matters, their ideas have weight, and their futures are already unfolding. It’s a moment of pride, a spark of confidence, and often, a portfolio piece that opens doors beyond the classroom.

Michael B. Levy: The Force Behind the Future

None of this would be possible without the energy and forward-thinking approach of Michael B. Levy, whose teaching philosophy mirrors the very essence of Relentless. Levy challenges his students to see themselves not just as learners, but as creators, collaborators, and future leaders in the business world.

“Working with Relentless offers our students a rare and authentic connection to the industry,” Levy says. “They’re not just studying marketing — they’re doing it. And doing it at a world-class level.”

The Bigger Picture

This is more than just a collaboration. It’s a blueprint for how media and education can work together to elevate the next generation of changemakers. Together, Relentless Magazine and Awards and La Salle Institute are proving that with the right guidance, support, and opportunity, tomorrow’s leaders don’t have to wait — they can start leading today.

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For more about La Salle Institute’s cutting-edge programs, visit www.lasalleinstitute.org, and stay tuned to Relentless Magazine as we continue to spotlight the remarkable young minds shaping tomorrow’s world — today.